To create a new brand for a sports physio that appeals to all ages and levels of fitness from professional athletes to the elderly.
No matter the level of fitness or age of the patient, everyone follows a journey back to fitness and it is this journey that we focussed on with the brand. This starts with movement, a theme we developed into the logo and main tagline ‘Freedom to move’ reinforced with animation of the logo and the use of bespoke, high quality video and photography.
Simplifying the Process
The four key stages of the recovery were identified and visualised to help break down the process for patients with a further breakdown of treatments and services available that were shown the website with careful consideration of screen sizes.
We also created a printed leaflets and roller bannerstands to communicate the many services and treatments on offer as well as a full stationery set and assessment forms.
Ideo spent the time getting to know us and our service provision. Challenging idea’s and being very receptive to them, by generating exciting ideas and designs for us to explore. Their attention to detail has been phenomenal, taking every single request big or small on board. Using their expertise in design and creativity, their technical knowledge and support at every single stage of the design process. Always going above and beyond to help.
We can not recommend them highly enough and are grateful for all their work with us, their team are truly the ultimate find.